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Price discrimination in goods and parking fees in shopping malls

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Tunç, Zeliha Begüm (2020) Price discrimination in goods and parking fees in shopping malls. [Thesis]

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Official URL: https://risc01.sabanciuniv.edu/record=b2482908 _(Table of Contents)

Abstract

This thesis analyzes the pricing strategy of a monopolist shopping mall when it can price discriminate. The mall determines the prices of the goods and parking fees and it can identify different market segments. Customers can visit the mall only by car and they may leave the mall without any purchases. We find that when customers are differentiated with respect to their attitudes towards risk, the mall provides free parking for the most risk-averse customer and not necessarily for the other customers. In all other cases, the mall always provides free parking for all and charges customers more as their likeliness of buying the good decrease

Item Type:Thesis
Uncontrolled Keywords:Horizontal product differentiation. -- Monopoly pricing. -- Parking fee. -- Price discrimination. -- Shopping mall. -- Yatay ürün farklılaştırması. -- Tekel fiyatlandırması. -- Park yeri ücreti. -- Fiyat farklılaştırması. -- Alışveriş merkezi.
Subjects:H Social Sciences > HB Economic Theory
ID Code:41139
Deposited By:IC-Cataloging
Deposited On:02 Oct 2020 14:00
Last Modified:02 Oct 2020 14:00

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