Items where Author is "Becker, Jan-Michael"

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Karagür, Zeynep and Becker, Jan-Michael and Klein, Kristina and Edeling, Alexander (2026) The double-edged sword of disclosing influencer marketing. Management and Business Review, 6 (2-3). pp. 71-75. ISSN 2694-104X (Print) 2694-1058 (Online)

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