Items where Author is "Uray, Nimet"
Article
Uray, Nimet and Ülengin, Füsun and Ulengin, Burc and Beyhan, Hidayet and Sirkeci, Kubra and Aydın, Gizem Kaya (2024) Economic contractions and effectiveness of marketing activities: a case from the automotive industry. Journal of Marketing Analytics . ISSN 2050-3318 (Print) 2050-3326 (Online) Published Online First https://dx.doi.org/10.1057/s41270-024-00314-1
Akkan, Can and Karadayı, Melis Almula and Ekinci, Yeliz and Ülengin, Füsun and Uray, Nimet and Karaosmanoğlu, Elif (2020) Efficiency analysis of emergency departments in metropolitan areas. Socio-Economic Planning Sciences, 69 . ISSN 0038-0121 (Print) 1873-6041 (Online)
Ekinci, Yeliz and Uray, Nimet and Ülengin, Füsun and Duran, Cem (2018) A segmentation based analysis for measuring customer satisfaction in maritime transportation. Transport, 33 (1). pp. 104-118. ISSN 1648-4142 (Print) 1648-3480 (Online)
Ekinci, Yeliz and Uray, Nimet and Ülengin, Füsun (2014) A customer lifetime value model for the banking industry: a guide to marketing actions. European Journal of Marketing, 48 (3-4). pp. 761-784. ISSN 0309-0566
Ekinci, Yeliz and Ülengin, Füsun and Uray, Nimet (2013) Using customer lifetime value to plan optimal promotions. Service Industries Journal . ISSN 0264-2069 (Print) 1743-9507 (Online) Published Online First http://dx.doi.org/10.1080/02642069.2013.763929