Items where Author is "Toral, İnci"
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Jouan de Kervenoael, Ronan and Chatlada, Ratana and Schwob, Alexandre and Toral, İnci (2016) An exploration of B2B social media practices in an era of digital transformation: the case of the pharmaceutical industry in Thailand. In: 23rd International Conference on Recent Advances In Retailing And Services Science, Edinburgh, Scotland