Items where Author is "Tansuhaj, Patriya"
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Article
Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya and Cote, Joseph and Akpınar, Ezgi (2017) Value integration effects on evaluations of retro brands. Journal of Business Research, 77 . pp. 124-130. ISSN 0148-2963 (Print) 1873-7978 (Online)
Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya (2011) Global vs local brand perceptions among Thais and Turks. Asia Pacific Journal of Marketing and Logistics, 23 (5). pp. 667-683. ISSN 1355-5855 (Print) 1758-4248 (Online)
Papers in Conference Proceedings
Mariadoss, Babu John and Tansuhaj, Patriya and Döğerlioğlu Demir, Kıvılcım and Yim, Sean (2011) Customer environmental advocacy: the construct, research propositions and managerial implications. In: 18th Annual International Business Ethics Conference, New York, USA