Items where Author is "Tansuhaj, Patriya"
Article
Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya and Cote, Joseph and Akpınar, Ezgi (2017) Value integration effects on evaluations of retro brands. Journal of Business Research, 77 . pp. 124-130. ISSN 0148-2963 (Print) 1873-7978 (Online)
Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya (2011) Global vs local brand perceptions among Thais and Turks. Asia Pacific Journal of Marketing and Logistics, 23 (5). pp. 667-683. ISSN 1355-5855 (Print) 1758-4248 (Online)
Papers in Conference Proceedings
Mariadoss, Babu John and Tansuhaj, Patriya and Döğerlioğlu Demir, Kıvılcım and Yim, Sean (2011) Customer environmental advocacy: the construct, research propositions and managerial implications. In: 18th Annual International Business Ethics Conference, New York, USA