Items where Author is "Tanaltay, Altuğ"

Tanaltay, Altuğ and Öztürkcan, Selcen and Kasap, Nihat (2024) Decoding digital engagement: a comparative analysis of English and Turkish brand post popularity dynamics on platform X. Journal of Research in Interactive Marketing . ISSN 2040-7122 (Print) 2040-7130 (Online) Published Online First https://dx.doi.org/10.1108/JRIM-10-2023-0368

Tanaltay, Altuğ and Öztürkcan, Selcen and Kasap, Nihat (2022) A cross-cultural analysis of emoticon utilization in social media branding communication. In: AIRSI2022 Technologies 4.0 in Tourism, Services & Marketing Conference, Zaragoza, Spain

Tanaltay, Altuğ and Öztürkcan, Selcen and Kasap, Nihat (2022) Unpacking emotion on social media marketing in global and emerging local market contexts with evidence from big data. In: AIRSI2022 Technologies 4.0 in Tourism, Services & Marketing Conference, Zaragoza, Spain

Tanaltay, Altuğ and Safari Langroudi, Amirreza and Akhavan, Raha and Kasap, Nihat (2021) Can social media predict soccer clubs' stock prices? The case of Turkish teams and Twitter. SAGE Open, 11 (2). ISSN 2158-2440

Öztürkcan, Selcen and Kasap, Nihat and Özdinç, Mesut and Tanaltay, Altuğ (2019) Digital national currency: example of Sweden and e-Krona. In: 2nd International Conference on Digital, Innovation, Entrepreneurship and Financing, Valencia, Spain

Öztürkcan, Didem Selcen and Kasap, Nihat and Tanaltay, Altuğ and Özdinç, Mesut (2019) Analysis of tweets about football: 2013 and 2018 leagues in Turkey. Behaviour and Information Technology (SI), 38 (9). pp. 887-899. ISSN 0144-929X (Print) 1362-3001 (Online)