Items where Author is "Gurhan-Canli, Zeynep"
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Article
Döğerlioğlu Demir, Kıvılcım and Akpınar, Ezgi and Gurhan-Canli, Zeynep and Koçaş, Cenk (2022) Are 1-endings the new 9-endings? An alternative for generating price discount perceptions. Journal of Retailing and Consumer Services, 66 . ISSN 0969-6989 (Print) 1873-1384 (Online)