Female e-behavior and high involvement products: an exploratory study of cosmetic products e-consumption in Taiwan

De Kervenoael, Ronan and Liao, R I-JU (2008) Female e-behavior and high involvement products: an exploratory study of cosmetic products e-consumption in Taiwan. In: Business and Economics Society International Conference, Lugano, Switzerland (Accepted/In Press)

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Item Type: Papers in Conference Proceedings
Divisions: Sabancı Business School > Marketing
Depositing User: Ronan Jouan de Kervenoael
Date Deposited: 23 Oct 2008 09:46
Last Modified: 26 Apr 2022 08:46
URI: https://research.sabanciuniv.edu/id/eprint/9471

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